Burger Joint and Bar 🍔
2026
Hopdoddy
Designed a playful, urgency-driven email campaign for Hopdoddy’s rotating specialty burgers, using bold visuals and clear CTAs to boost menu exploration and online orders.
THE PROJECT
Hopdoddy is a fast-casual burger 🍔 concept known for its inventive, chef-driven burgers, rotating specialty menu items, and bold brand personality that blends quality ingredients with a fun, energetic 🍻 dining experience.
EMAIL DESIGN
Conceptualized and designed a promotional email campaign highlighting Hopdoddy’s rotating specialty burgers, leaning fully into the brand’s playful, crave-worthy energy.
Strategically placed CTAs and clean visual hierarchy guided readers toward online ordering while reinforcing Hopdoddy’s reputation for originality and fan-favorite menu drops. Every element was designed to balance personality with performance, driving both engagement and clicks.
THE DETAILS
The creative direction emphasized bold headlines, mouthwatering visuals, and limited-time urgency to capture attention quickly and encourage immediate menu exploration.
